About half of US adults own a smartphone. On top of that, for 28% of Americans, a mobile device is their primary way of accessing the web. So the question becomes, do I build a separate mobile website, or build one Responsive Website that can handle any device?
A Responsive Website, is a site that will respond according to the size of the viewers browser window. They are also referred to as wireframe websites. Images resize, layout changes and menus reconfigure automatically when a specific device being used is detected - Desktop, Tablet or Smartphone.
By building one Responsive Website, there is now no need for a separate (parallel) mobile site. This saves major costs and maintains a consistent look on all the latest devices.
...by the way, psiborgproductions.com is a responsive website. Grab your browser window, resize it and watch the site reconfigure... it's kinda cool!